Cool signage in Lincoln Park
I just love when people get creative. Last year, we worked extensively with Lincoln Park Chamber of Commerce to develop a new brand identity, including tons of print work, HTML emails, infographics and maps and an extensive custom-designed directory website in WordPress. This branding design project was one of my favorites in a long time. I was inspired […]
Poster Design for Urban Heroes, Urban Wood
An influential and inspiring new art show called “Urban Heroes, Urban Wood” is opening in Milwaukee in alignment with Black History Month – I designed the poster.
Does my logo need to include LLC?
Andiamo works with many small businesses, organizations and start-ups, and we typically start out developing their branding. The question inevitably comes up as we begin logo work – does my logo need to include LLC? does my logo need to include Inc? Ltd? The answer is a resounding “NO.” Nothing makes you look more rink-dink than making a mistake like that.
One stop branding shop
Branding – everyone is talking about branding these days. Do we really know what it means? Branding is finding the perfect way to say what your business does, that speaks perfectly to your target audience, to garner the best result for you as the business owner.
When is it time to update my print materials?
Print profile: Reasons to update your print collateral New logo or updated brand: The first reason to update your printed collateral is if you’ve updated your logo. All of your collateral needs to reflect a consistent message, so if you’re thinking of updating your logo or your color palette, then it’s also time to update […]
Mark + Color = Brand
Logo and color palette A well-designed logo shouldn’t need to be changed often. If it’s done well, it should be a lasting brand for your company that is recognizable to your clients and memorable to your potential clients. However, if you started your company on a shoestring and hired your neighbor’s kid who was good […]
United States of Infographics
Infographic have taken us by storm. Everywhere I look they are popping up – across all different kinds of media: TV news, newspapers, blogs, internet news, etc. And for good reason. They tell the story. Hard to say, but I think infographics first gained popularity via USA Today. Many times over the years clients have […]
Crafting the right message for your brand
When you first started your company, did you take the time to define and target your message? If you did, how has that message changed over the years? Does it still reflect the company you’re running today? Does it reflect the company you plan to run tomorrow? If your message has changed, that needs to […]
Starting a new business?
If you’re in the process of starting a new business, chances are you’re full of excitement and promise at the thought of your new venture. Your business is going to change your life and maybe the lives of others for the better. All you have to do is file papers for your LLC, start a […]
I’ve got my name – now what?
A branding package is created after a product or service name has been chosen. We recommend beginning with identifying how you plan to market your new venture, and then we help you decide what materials should be developed to support your marketing efforts. Typically recommended to get started are: Add ons can be: Presentation pieces […]